Build a Consistent Brand With ChatGPT
A fictional café brand built with ChatGPT Images 2.5, from brief to logo to six brand images, then tested on a simple web page in Codex.
AI for Creators is my weekly newsletter on Substack, read by 3,000 email subscribers. Each issue tests an AI tool or workflow on real brand work and shows what it takes to direct the result. Here is a selection.
A fictional café brand built with ChatGPT Images 2.5, from brief to logo to six brand images, then tested on a simple web page in Codex.
Hands-on Google Flow tests of product visuals, logos and posters, with Nano Banana 2 Lite comparisons and the finishing decisions that matter.
Create custom lettering in ChatGPT Images 2.5 using font and material references, then reuse it across brand posters and promotions.
How to build reusable references, generate and edit video, plan storyboards, and turn existing assets into new creative outputs.
Turn articles, reports, guides and video scripts into useful visuals, depending on whether you want less setup, more control or an editable layout.
A character reference, storyboard and video workflow for reducing drift and keeping the shots and sequence closer to what you planned.
ChatGPT now asks the questions for you. Ten new creative templates tested on the same brand, and what still needs human direction.
Short commands like /powderburst that turn existing images into new campaign effects, applications and visual styles without rewriting the whole prompt.
Five AI image editing prompts for changing the lighting, surface, set, typography and environment while keeping the parts that already work.
A five-step AI product photography workflow for campaign images that share a point of view, not just a visual style.
Five poster experiments with GPT Image 2, showing what changes when you give AI an idea instead of just an aesthetic.
Ten ways to rebuild a photo you already have, in glass, cut paper, mosaic or carved wood, with the exact prompt for each.
The hand-cut paper explainer look, recreated with your own product photo and a voice-over generated inside the video, in three steps.
A three-step method for making product video from one photo, with no shoot or studio, and the one thing that decides whether it is any good.

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